Hi there.
I work with teams to create purposeful copy and nimble content strategies for digital products and services.
👩🏾💻 + 🎯 = 💃🏾
What I’ve been up to
Services
-
In-app prompts, labels, navigation items, CTAs in mobile and website flows.
UX flows, design research.
-
Copy that motivates and inspires. Voice and tone of a brand.
Content that communicates mission of a company and helps differentiate it from competitors.
-
Key messages, frameworks, customer researched stories, proof points.
Content that illustrates how a product or service solves problems and fits into a customer’s life and goals.
-
Long-form copyediting and developmental editing of essays and non-fiction book manuscripts.
-
Information architecture, systems, style guides, content frameworks.
Impact
Tell sharp, targeted stories
Make sense of complexity
Create dynamic systems